STYLE GUIDE (2023)
As Design Lead at Ulleo, I worked with the content team to conceptualise, develop, and propose a visual identity and style guide for a future share trading and investment course. Our aim was to take the topic of business and investment and inject youth and vibrancy in order to develop a course for a younger audience. I played a key role in coordinating this process, selecting colours and a typeface, as well as designing icons that would define the look and feel of the course.
